Tuesday, September 4, 2012

Jimmy Cliff "One More"

One of the great benefits of being an independent station, is that we can play songs that more tightly controlled, corporate stations, won't play.

One of the great benefits of being a Triple A Format station, is that we can play songs that less eclectic stations, won't play.

So a lot of times, when we hear a song that is on a periphery of the mvyradio sound---be it soul or alternative or world music---we ask ourselves this question:

If we don't play it, who will?

This comes up whenever a reggae song comes on the radar.  Simply, no Top 40, Urban, Hot AC, Country, Easy Listening, Classical or Folk station is ever going to play a reggae song.  And if they don't play reggae, who will?

Well, mvyradio does play reggae.

We have a nice, but limited reggae library, which mostly consists of classic, roots reggae from Bob Marley, Peter Tosh and the like.  Jimmy Cliff is there too.

But is this Jimmy Cliff song enough of a standout to take up a spot in rotation?  On first few listens, I didn't think so.

But I keep coming back to the question, if mvyradio doesn't play it, who will?

Is that enough of a reason to play this song?


Hear the song on Youtube.

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