Parkington Sisters "Inside My Head"

Radio is great for Theater Of The Mind.  But sometimes you just want a picture.

I mean, yes, as DJs we can actually engage the listeners brain more/better by saying "the purple elephant ran gracefully through the shopping mall" and allowing them to imagine it, rather than just showing them a Photoshopped facsimile.

That being said, we live in a multimedia world.  So sometimes it's good to share the visual.

I read a suggestion somewhere, that DJs using Social Media should approach connecting with the audience in the same way they might do a live break on the radio.

So we're doing some experimenting at MVY.

The video below is being posted on our Facebook page today.  It's a short promotion for our upcoming Monday Free CD, where yes, I tell a quick personalizing aside and then tell you how to win the CD, just like I would if I were doing a break on the air.

Hopefully this is more effective and engaging than just posting a Facebook status "Our Monday Free CD is from The Parkington Sisters!"

BTW, how cool and classy, to send a note just showing simple appreciation?  The world (not just the radio world) would be a better place if this kind of thing happened more often.


See the video on Youtube.


Hear the song on Youtube.

The Parkington Sisters "Our By The Day"

I'm back to work this week, but taking a vacation from the blog.  Scott Lajoie fills in . . .
 
As editor of Cape Cod Magazine, I am privy to some great local music here on the stopover point to Martha’s Vineyard. This week, I will be focusing on some of our area’s best women performers.

A few years ago, I stumbled upon Wellfleet’s Parkington Sisters. The five had been performing along Main Street Hyannis. They seemed talented enough, with a sisterly knack for great harmonies. But it wasn’t until PJ and I traveled to the Narrows in Fall River to hear the Parkington Sisters open for David Wax Museum that my curiosity was really piqued. I got copies of their two most recent albums and listened to them non-stop for almost a month. Their music is truly original. After all, who can sing like the world’s best church choir one moment, and rock out with the Dropkick Murphys the next? I was particularly astounded by how moving such simple melodies could be, even if they are hardly radio friendly.


Hear "Ours By The Day" on Youtube.

We featured them in the magazine the following March (although with the youngest sister intent on finishing college, they were down to four). We did a little fashion spread with them (they are all pretty photogenic to say the least) and gave them little Faustian questionnaires to fill out. Turns out they are quite funny and interesting, too.

I could go on and on about how they combine so many different influences into their own sound, but it is just as well you just listen yourself. I, for one, am anticipating their next album.


Hear "Inside My Head" on Youtube.